What is O2 Priority and how can you use it to boost your activations? Published: 17/02/2020 | by Star Trader

What is O2 Priority and how can you use it to boost your activations?

Being an O2 customer isn’t without its perks, from free wifi hotspots in over 16,000 locations across the UK, to free help and advice available from our very own tech gurus. There’s also the not-so small matter of O2 Priority, which gives customers the chance to experience more of the things they love, with weekly freebies and offers, early-access concert tickets, and competitions up for grabs. If you’re new to the trading game and want to know more about O2 Priority, how it works and what it actually is, so you can use it to your advantage and boost your activations, you’re in the right place.

What is O2 Priority?

It’s our pick of the best offers and prize draws from top high-street brands, like Caffè Nero, Pizza Express, and Zizzi to name just a few. Every day, there are new deals, prizes and freebies up for grabs on the O2 Priority app, which can either be redeemed online or in-store. All offers are completely tailored to you. The app uses geo-location technology, which means all offers shown are in close proximity to you, so you won’t have to travel far.

How does O2 Priority work?

If your customers are wondering how O2 Priority works, it’s simple. To make the most of Priority, your customers will need to download the app. They can access the discounts and offers online, but they’ll need to have their phone to hand, as we’ll send them a verification code. 

Once logged in, we’ll show them the best nearby offers to them, which they can take advantage of and save themselves a bit of money. For freebies and discounts, they’ll need to click on the ‘Redeem’ button. Then, we’ll send them an O2 Priority code, which they can use to redeem the offer. Some codes have a time limit, like our free weekly coffee treat from Caffè Nero, so they’ll need to act fast if they want what’s on offer. 

What are some of the best O2 Priority deals?

There’s something for everyone, from the thrill-seekers, to the beauty-obsessed. Want to know what’s up for grabs? Here are some examples of the O2 Priority deals:

  • Two mains for £10 at Pizza Express
  • Free prosecco and olives at Zizzi
  • Lottie London lip collection for £14.95 (RRP £33.70)
  • 25% off Virgin Experience Days
  • 20% off late night shopping at ICON outlet at The O2

And there are competitions, too:

  • Tickets to an exclusive Priority day at Alton Towers
  • VIP experience to see Craig David Live at The O2
  • The ultimate match day experience at Twickenham

As well as the deals and competitions, there are exclusive offers running at all O2 Academy venues:

  • Free cloakroom usage
  • Access to the Priority room at selected venues
  • Access to the Priority queue at selected venues
  • 2-4-1 drinks before 9pm (18+)

With all this on offer, it’s safe to say that there’s so much more than the odd freebie up for grabs on O2 Priority. And your customers should know this. 

Using O2 Priority to boost your activations

As a trader, the onus is on you to make sure your activations are consistent every month, so you can climb the trader tiers and continue to earn as much money as possible. To do so, you’ll need to brush up on your selling technique from time to time. 

One way you can give your activations a little boost is by making your customers aware of O2 Priority. Here are a few ideas to get you started.

  • Give them a breakdown of all the prizes, offers and freebies that are up for grabs – remember, they change daily, so make sure you stay on top of it
  • Make sure your customers know how to use the O2 Priority app
  • And remember, only O2 customers can benefit from Priority, so they’ll need to join at activate their sim before logging in

O2 Priority is all about giving your customers the chance to experience something truly special. Don’t let them miss out on the chance to get some truly unmissable prizes and freebies. Make sure they know all there is to know about what’s up for grabs and it could give your activations a boost.

Related stories

Published: 23/11/2017

Get activations, get Amazon rewards

Treat yourself with Amazon.co.uk Gift Cards* from O2 Star Trader this winter, just by hitting your targets by 22 February 2018.
Read article
Published: 02/04/2019

How assistive technology is changing the lives of seniors with dementia

Assistive tech has come a long way in recent years. Here, we discover how technology has advanced to transform the lives of people suffering from dementia, and those around them
Read article
Published: 13/07/2015

Smart Trader

We started 2015 with a bang by giving you the chance to win £500.
Read article